CentralWorld is an immense shopping complex located in Bangkok, Thailand. Owned by the company Central Pattana and spanning 550,000 m2 of shopping space, it is one of the largest malls in the world, dwarfing its nearby rival Siam Paragon in size. Along with its vast shopping area, the complex also includes an office tower, a hotel, and various amenities such as a cinema, food court, and playgrounds for children. Boasting over 7 billion baht in annual spending, CentralWorld is a popular destination for locals and tourists, where visitors can find a wide selection of luxury items, electronics, fast food, specialty goods and more. Its New Year's Eve celebrations are especially well-known, attracting ever larger crowds each year.